About Us

Founded in 2020, Drawn began as a quiet rebellion against the fast-fashion norm. During a time of stillness, our founder, Rhea Bhattacharyya, envisioned a different kind of wardrobe—a collection that fuses art with fashion in a way that feels personal, intentional, and lasting. From her bedroom studio, she embarked on a journey to create something meaningful: a brand that not only dresses women but empowers them to express their individuality through pieces that are as bold and creative as they are.

At Drawn, we believe that fashion is more than just clothing; it’s a form of self-expression, a way to bring joy into everyday life. Each piece we create is a reflection of that ethos. Our collections are crafted in small, considered batches, with every design a limited-edition work of art. We collaborate with artists from around the world to bring unique, vibrant prints to life, making every garment feel like a treasure—timeless yet fresh, wearable yet extraordinary.

The heart of Drawn lies in our commitment to changing the way women experience fashion. Helmed by a team of young creatives, we’re passionate about creating pieces that celebrate individuality, art, and craftsmanship. Each silhouette is designed with both function and beauty in mind, blending ease and elegance with thoughtful details—whether it's a dramatic sleeve, a statement print, or a color story that feels unexpected yet effortless.

We approach fashion with a sense of responsibility, focusing on conscious consumption and producing only what is needed. Our limited-runs model ensures that we create with intention, crafting garments that you’ll want to keep and wear for years to come. This commitment to sustainability and artistry sets us apart in a world of fast, fleeting trends.

Drawn is more than just a label; it’s a platform for artistic collaboration, a space where creativity and quality intersect. Our goal is simple: to bring joy, inspiration, and a touch of the extraordinary to your everyday wardrobe. We’re building a community of women who appreciate the beauty of art in fashion, and we’re so excited to share this journey with you.

Welcome to Drawn, where every piece tells a story—and that story begins with you.

The Artist Edit is where Drawn’s heart truly beats. It’s not just the cornerstone of our brand; it’s the very reason we exist. We started Drawn with a simple idea: to elevate everyday fashion by infusing it with art. And that’s exactly what the Artist Edit does—bringing together the worlds of art and fashion in the most exciting and wearable way.

Our Artist Edit isn’t just another collection—it’s where art meets fashion in the most exciting way. We scour the globe for artists whose work makes us pause, makes us think, makes us smile. Once we find ‘the one,’ we dive headfirst into their world, translating their artistic vision into something you’ll love to wear. It’s a process that’s as meticulous as it is exhilarating. From studying their brushstrokes to understanding their medium, every aspect of their art shapes our design decisions. The fabric we choose, the silhouettes we create—it all starts with the artist.

But it’s not just about the art itself; it’s about how that art fits into your life. We’re passionate about using art to elevate personal style, creating pieces that aren’t just clothes but are meaningful, fun, and full of life. Our Artist Edit is a celebration of creativity, a blend of the unexpected with the effortless.

Our goal with the Artist Edit? To bring a touch of the extraordinary into your everyday wardrobe. Fashion should be fun, it should have meaning, and above all, it should make you feel something. With the Artist Edit, we’re doing just that—one fabulous piece at a time.

Our Responsibility

As a small business launched in 2020, we recognize the importance of growing consciously and ensuring our actions reflect our values. From the start, we've taken a clear stance—no greenwashing, no false promises—just honest efforts toward building a more responsible future.

Are we 100% sustainable? Not quite yet, but with each collection, we’re getting closer. Sustainability isn't just a checkbox for us—it’s at the core of how we’re shaping Drawn for the future.

Here’s where we stand today:

• Limited Production, Thoughtful Consumption: We believe in creating timeless pieces, not fast fashion. By focusing on small-batch production and limited runs, we actively minimize waste and excess inventory. We're not driven by seasons or fleeting trends, and while our limited quantities mean fewer people have access to our products, we hope that makes each piece feel more special—something to treasure and enjoy for years.

• Embracing Digital Printing for a Greener Tomorrow

  When it comes to our prints, we’ve chosen to embrace digital printing over more traditional methods. This decision wasn’t just about aesthetics—it’s a critical part of our commitment to sustainability.

  Unlike screen printing, which can require large quantities of water, chemicals, and dyes, digital printing allows us to create intricate, vibrant designs while keeping our environmental footprint in check. Here's why digital printing stands out as a more sustainable model:

  • Water Conservation: Screen printing and dyeing processes often use significant amounts of water for washing screens, mixing dyes, and rinsing fabrics. Digital printing, on the other hand, is a waterless process, greatly reducing water consumption—a precious resource we are keen on preserving.

  • Minimized Chemical Use: Traditional methods require the use of chemicals and dyes that can lead to water pollution if not managed properly. With digital printing, we can avoid the heavy use of chemicals, keeping the process much cleaner and environmentally friendly.

  • Less Fabric Waste: Digital printing is precise, allowing us to create intricate designs with minimal fabric waste. Every print placement can be customized to optimize fabric usage, unlike block or screen printing, which often leads to significant material loss.

  • Energy Efficiency: The streamlined digital process requires less energy compared to traditional methods, where extensive setup and multiple stages of production (such as screen preparation or dye baths) can be resource-heavy. Digital printing cuts down on these steps, making the entire process faster and more energy-efficient.

• Supportive Manufacturing: We work with partners who share our values and encourage small-batch production, without the pressure of meeting minimum order quantities. This allows us to avoid the pitfalls of overproduction, and it also means our partners are aligned with our vision of creating an environmentally and socially responsible brand. They adhere to the highest international standards, ensuring dignity of work, safety, and minimal environmental impact.

• Sustainable Packaging: Our packaging is simple, biodegradable, and recyclable. You won’t find excessive marketing materials or unnecessary frills in our boxes. Instead, we’ve chosen a path that prioritizes reducing paper waste while still delivering something special.

We’re constantly striving to do better and grow into a brand that leaves a positive impact—both on the planet and the people who wear our pieces.